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Russia September 2010

The launch of a scrappage scheme in Russia has boosted the market: +55% in September 2010!

The scheme has affected the model rankings greatly, benefitting the cheaper models. The 30-year old Lada 2105/2107 is leading, and after reaching no less than 10% of the market in the last few months, it’s slowing down to 7.7% and 14,324 units in September.

The Lada Kalina arrives 2nd with 12,406 units and 6.7%, followed by the Lada Priora (#1 earlier in the year) with 10,724 and 5.8%, and the Lada Samara at 8,917 units and 4.8%.

The Ford Focus and Renault Logan lead the foreign models rankings (even though they are both built in the country). The 2 models are normally very close, but this month the Ford Focus has taken a significant lead over the Renault at 3.6% market share vs. 2.6%.

The new Opel Astra climbs into the Top 10 (3,178 sales – 1.7%) for the first time in Russia.

Full Top 10 Ranking Table below.

Pos Model Sept pdm Aug 9m 2010 pdm Pos
1 Lada 2105/2107 14,324 7.7% 1 99,127 7.7% 1
2 Lada Kalina 12,406 6.7% 2 73,242 5.7% 4
3 Lada Priora 10,724 5.8% 3 89,609 6.9% 2
4 Lada Samara 8,917 4.8% 4 74,744 5.8% 3
5 Ford Focus 6,682 3.6% 6 45,502 3.5% 5
6 Renault Logan 4,805 2.6% 7 44,194 3.4% 6
7 Daewoo Nexia 4,578 2.5% 5 31,879 2.5% 7
8 Lada 4×4 3,678 2.0% 12 30,385 2.3% 8
9 Chevrolet Niva 3,372 1.8% 20 23,941 1.8% 9
10 Opel Astra 3,178 1.7% 11 17,803 1.4% 14
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