Home > Mexico > Mexico October 2010: Jetta threatens Tsuru

Mexico October 2010: Jetta threatens Tsuru

The Mexican car market is experiencing a slow growth this year after the devastating blow of the financial crisis, with +7% over 10 months at 639,883 registrations and +9% in October at 74,094.

The Nissan Tsuru is still the king of the Mexican roads with 5,097 sales in October (6.9%) and 48,785 sales YTD (7.6%), but the VW Jetta (helped by the new generation) is getting closer: At 4.9% market share YTD, it grows to 5.4% in September, and 6.4% in October (4,763 sales).

However the success story of 2010 is still at this stage the Nissan Tiida Sedan, with sales up 88% over 10 months 2010 at 28,605 (4.5%). And the Tiida is above its YTD level both in September (5.1%) and October (5.4%).

Many thanks to Ausrutherford for pointing me out to www.amda.org.mx!

More commentaries and Full Top 12 Ranking Table below.

Three Chevrolets follow: the Aveo (3.4% in October), Chevy 4 puertas (3%) and Chevy 3 puertas (2.8%), AMDA separating the two models in its sales analysis.

Also worth mentioning are the 9th place of the Dodge Journey (1.8%), built in the country in Toluca, and the weak results of the VW Bora (694 sales), probably handicapped by the arrival of the new gen Jetta.

Pos Model Oct pdm Sept pdm Sep 2010 pdm /09 Pos
1 Nissan Tsuru 5,097 6.9% 4,751 7.2% 1 48,785 7.6% 13% 1
2 VW Jetta 4,763 6.4% 3,573 5.4% 2 31,324 4.9% 21% 2
3 Nissan Tiida Sedan 4,025 5.4% 3,393 5.1% 3 28,605 4.5% 88% 3
4 Chevrolet Aveo 2,504 3.4% 1,740 2.6% 4 21,806 3.4% 16% 4
5 Chevrolet Chevy 4pts 2,211 3.0% 1,677 2.5% 5 14,976 2.3% 43% 7
6 Chevrolet Chevy 3pts 2,110 2.8% 1,602 2.4% 6 16,593 2.6% 39% 5
7 Nissan Chasis Largo 1,648 2.2% 1,514 2.3% 7 15,136 2.4% 21% 6
8 Nissan Sentra 2.0 1,448 2.0% 1,434 2.2% 8 14,954 2.3% 40% 8
9 Dodge Journey 1,343 1.8% 1,008 1.5% 10 10,139 1.6% n/a 11
10 Honda CRV 1,176 1.6% 1,046 1.6% 9 8,967 1.4% n/a 13
11 Mazda3 1,018 1.4% 1,000 1.5% 11 10,548 1.6% 59% 10
12 VW Gol 1,012 1.4% 906 1.4% 14 9,888 1.5% n/a 12

Source: www.amda.org.mx

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