1969 Chevrolet Opala: among Brazilian best sellers throughout the seventies
I have now completed a review of the Brazilian market going back to 1954.
Witness the domination of the VW Beetle (called Fusca in Brazil) from 1954 through the sixties and seventies… Explore the 1980’s ‘malaise’ with the Fiat 147 and Chevrolet Monza best sellers… Go through the 23-year reign of the VW Gol, only interrupted by the Fiat Uno in 1994 but challenged by two other Fiats: the Tipo in 1995 and the Palio since 1996.
From 1962 onwards, detailed data is available: yearly Top 15, 20 or 50 and monthly passenger cars Top 50 from 2002. Many thanks to Marcelo de Vasconcellos for your guidance and expertise!
To check the direct links to these 24 new posts, click on ‘Read more’ below the VW Fusca pic.
2008 VW Gol: 5 generations of the model have led Brazilian sales since 1987
1954 VW Fusca: the Brazilian Beetle led sales from 1954 to 1980
You can check the latest 2010/2011 Brazilian articles here.
Brazil Historical Data:
Brazil 1954-1969: VW Fusca leads the way
Brazil 1974-1976: VW Fusca and Brasilia dominate
Brazil 1977-1980: VW Fusca and Brasilia fight it out, Fiat lands
Brazil 1981: Fiat 147 takes the lead, Chevrolet Chevette strong
Brazil 1982: Fiat 147 and VW Voyage above VW Fusca
Brazil 1983: Fiat 147, Chevrolet Chevette and VW Gol on podium
Brazil 1984-1986: Chevrolet Monza tops the charts
Brazil 1987-1989: VW Gol takes the lead, Chevrolet Monza #2
Brazil 1990-1992: VW Gol, Fiat Uno and Chevrolet Monza on podium
Brazil 1993: VW Gol, Fiat Uno and Ford Escort on podium, VW Logus lands
Brazil 1994: Fiat Uno edges out VW Gol!
Brazil 1995: VW Gol back to #1, Fiat Tipo leads for a month
Brazil 1996: Fiat launches Palio to challenge Gol domination
Brazil 1997: VW Gol and Fiat Palio at their highest
Brazil 1998-2000: VW Gol keeps the lead, Fiat Palio and Chevrolet Corsa follow
Brazil 2001: VW Gol and Fiat Palio dominate
Brazil 2002: VW Gol at 15%, Chevrolet Corsa #2
Brazil 2003: VW Gol, Chevrolet Corsa and Fiat Palio on podium
Brazil 2004: VW Gol leads, new gen Fiat Palio up to #2
Brazil 2005: new gen Gol on top, Corsa and Palio follow
Brazil 2006: VW Gol #1 for 20th year, Fiat Palio on top twice
Brazil 2007: VW Gol and Fiat Palio at 220,000+ sales
Brazil 2008: new gen Gol takes off, Palio and Uno follow
Brazil 2009: VW Gol above 300,000 sales
Source: FENAVABRE, Quatro Rodas