Japan January 2011: Prius dethroned, Fit & Vitz up

Honda Fit Hybrid

The Japanese market is down 21% in January at 187,154 registrations. For the first time in 20 months the Toyota Prius is not #1 in Japan, dethroned by the Honda Fit (aka Jazz), #1 with 14,873 sales possibly thanks to the new Hybrid version. The new gen Toyota Vitz (aka Yaris) is up 26% at #3 with 11,018 sales.

The Toyota Ractis is solid again at #4 with 6,806 units sold (+93%), and a new entrant breaks into the Top 10: the Suzuki Solio, #9 with 3,953 sales. The Nissan Juke drops 5 spots to #17 with 2,691 sales.

More pictures and full Top 30 Ranking Table: click on ‘Read more’ below.

Toyota Vitz

Suzuki Solio

Japan January 2011:

Pos	Model	Jan	/10	Dec	2010	Pos
1	Honda Fit	14,873	13%	2	185,439	2
2	Toyota Prius	13,711	-39%	1	315,669	1
3	Toyota Vitz	11,018	26%	5	122,248	3
4	Toyota Ractis	6,806	93%	3	46,540	19
5	Honda Freed	5,274	-18%	4	95,123	5
6	Toyota Corolla	5,161	-36%	6	111,265	4
7	Mazda Demio	4,403	-11%	16	65,979	11
8	Toyota Passo	4,303	-41%	8	89,373	6
9	Suzuki Solio	3,953	new
10	Nissan Serena	3,597	-51%	11	75,040	8
11	Honda StepWGN	3,569	-45%	7	80,934	7
12	Toyota Vellfire	3,557	-39%	9	61,015	12
13	Nissan March	3,501	99%	14	49,193	17
14	Nissan Note	3,485	-34%	13	66,347	10
15	Toyota Voxy	3,339	-39%	10	72,163	9
16	Toyota Noah	2,766	-28%	17	56,955	14
17	Nissan Juke	2,691	new	12	23,641	32
18	Toyota Crown	2,621	19%	21	40,529	22
19	Toyota Wish	2,567	-50%	19	59,447	13
20	Nissan Cube	2,476	-52%	22	54,406	15
21	Toyota Estima	2,423	-50%	18	50,053	16
22	Toyota Alphard	2,194	-28%	20	35,754	25
23	Nissan X-Trail	2,031	-49%	26	36,898	24
24	Suzuki Swift	1,911	-33%	15	44,589	20
25	Mazda Premacy	1,679	-7%
26	Nissan Tiida	1,635	-60%	23	46,825	18
27	Toyota Mark X	1,590	-60%	24	40,995	21
28	Nissan Elgrand	1,514	335%
29	Mazda Axela	1,472	-37%		26,704	30
30	Toyota Vanguard	1,400	26%	30	n/a	n/a

Source: JADA