Venezuela March 2011: Ford Fiesta leads, new Ranger #5

Ford Fiesta

The Venezuelan car market is down 5% in March at 10,289 registrations, and down 7% year-to-date at 25,790 units. There is a bit of a reshuffle in the models ranking this month: after leading with nearly 20% share for a few months, the Chevrolet Aveo drops to #2 and let the Ford Fiesta access the pole position with 1,122 sales and 10.9% market share. The Venezuelan Fiesta is a restyled version of the 1999 European model identical to the Fiesta sold in Brazil.

The Aveo is still #1 year-to-date by far at 15.5% share, and the Chevrolet Optra ranks 3rd this month at 6.7%, but it is still #2 in 2011 with 2,582 units and 10%. Excellent performance of the Chevrolet Silverado, up 8 spots on February in 4th place with 532 sales and 5.2%.

The new Ford Ranger, a unique design for South American that has nothing to do with the US version, is an instant hit: already #5 for its very first month of sales with 488 units changing hands and 4.7% share.

Full Top 20 Ranking Table below.

Venezuela February 2011: Chevy Aveo at 19%, Dodge Caliber #8

Dodge Caliber

Car sales are up 2% this month in Venezuela at 9,698 registrations. The Chevrolet Aveo stays at an impressively high level at 19% share with 1,842 sales, ahead of the Chevrolet Optra at 1,191 sales (12.3%). The Ford Fiesta takes the 3rd spot at 940 sales and 9.7% share.

In 4th place the Chevrolet C3500 grabs 7% of the market over the first two months of the year, compared to only 0.9% over the full year 2010. The Dodge Caliber delivers the best performance of the month in 8th position with 292 sales and 3% share, up from only 20 last month.

Full Top 20 Ranking Table below.

Venezuela January 2011: new gen Aveo over 20%!

Slow start for Venezuelan car sales this year at 5,803 registrations, down 22%. Chevrolet holds no less than 51% of the market and places 4 models in the first 4 spots: the Chevrolet Aveo is #1 at 20.4%, followed by the Optra (12%), C-3500 pick-up (9.1%) and Spark (5%).

The first non-Chevrolet is the Mitsubishi Lancer at #5 (258 sales), and let’s also welcome back Fiat in the rankings with the Palio at #8 and 218 sales. It is believed Fiat was kept out of the Venezuelan market by import restrictions last year.

Full Top 20 Ranking Table below.

Venezuela Full Year 2010: Aveo best-seller thanks to new gen

In spite of a 2% progression in December at 10,155 sales, the Venezuelan car market is down 9% in 2010 at 125,202 registrations. Thanks to the last generation that just launched in the country, the Chevrolet Aveo is now back on top of the models ranking with 1,201 sales in December and 14,756 over the full year (11.8%).

The Chevrolet Optra finishes close 2nd at 14,328 sales (11.4%), the Ford Fiesta closing the podium at 10,797 sales (8.6%). The Toyota Corolla is 4th just under 7,000 sales (5.6%) and the Chevrolet Spark old gen is 5th at 5,920 registrations and 4.7% of the market.

Full Year Top 20 Ranking: see below.

Venezuela November 2010: Optra takes the lead

The Venezuelan car market is up 13% year-on-year with 11,382 registrations in November, and down 9% year-to-date at 115,047.

The Chevrolet Optra captures 17% of the market this month at 1,922 sales and takes the lead year-to-date with 13,876 units (12.1%), passing the Chevrolet Aveo which is in the middle of transitioning generations: only 368 sales in November (#11) and 13,556 year-to-date (11.8%).

The Ford Fiesta takes the 2nd spot at 9.6%, and the Renault Symbol comes in at #15.

Full Top 15 Ranking table below.

Venezuela January-October 2010: old gen Aveo #1 at 12.7%

Good month of October for the Venezuelan car market at +5%, the year-to-date figure is still at -11% though with 103,665 registrations.

The Chevrolet Aveo old gen is #1 in Venezuela with 13,188 sales and 12.7%, but the new generation is coming soon, so its October score is a weak 150 sales (16th). This could benefit the Chevrolet Optra, #2 year-to-date with 11,954 sales and 11.5% and boasting a huge 17.9% market share in October (1,849 sales).

The Ford Fiesta comes in 3rd at 8.5% followed by the Toyota Corolla (6%) and the Chevrolet Spark old gen (4.8%). Notice the Jeep Grand Cherokee in 7th, the Chevrolet Silverado in 9th and the Ford F350 in 10th.

Full Top 20 ranking table below.

Venezuela 2009: Chevrolet Optra only 77 sales below Aveo

Chevrolet Optra

Car sales in Venezuela are down 50% in 2009 at 136,517 units. The Chevrolet Aveo is the best selling car in the country for the 5th year in a row at 12,307 sales (9%) but its margin over the #2 is only 77 units this year! The Chevrolet Optra delivers an outstanding figure of 12,230 units sold, only -7% over 2008 and 9% share, by far its best ever in Venezuela.

The Ford Fiesta is also doing very well at 10,924 sales (+1%) and 8% of the market, ahead of the Ford F-350 at 5.9%, the Toyota Corolla at 4.8% (+8%) and the Ford Explorer at 4.7% (+17%).

Full Top 35 Ranking Table below.

Venezuela 2007-2008: Aveo/Optra/Spark: podium 100% Chevy

Chevrolet Aveo

The Venezuelan car market reaches an all-time record in 2007 at 491,899 registrations (+43% over 2006) before falling 45% in 2008 at 271,622 units. The Top 4 best selling models stays unchanged over the period. Chevrolet reinforces its domination by placing 3 models on the podium: the Chevrolet Aveo keeps its title both years with 6.4% share in 2007 (31,639 sales) and 9.5% in 2008 (25,891).

The Chevrolet Optra stays 2nd at 29,299 sales in 2007 (6%) and 13,216 in 2008 (4.9%) whereas the Chevrolet Spark climbs onto the podium in 2007 with 24,383 sales (5%) and stays there in 2008 (4.7%). The 4th spot goes to the Ford Fiesta both years. In 5th in 2007, the Renault Logan grows a spectacular 150% to reach 12,617 sales but drops 67% in 2008 (#16), replaced on #5 by the Ford F-350 at 9,698 sales.

Full 2007 and 2008 Top 50 Ranking Tables below.

Venezuela 2005-2006: Chevrolet Aveo takes the lead

Chevrolet Aveo

In a market growing at a hectic pace at 228,378 units in 2005 (+70%) and 343,351 in 2006 (+50%), the Chevrolet Aveo replaces the Corsa on top of the models ranking over the period, with a 9.9% share of the market in 2005 and 7.6% in 2006.

The Daihatsu Terios stays 2nd in 2005 but sees its share drop to 5.3%. It is 4th in 2006 at 3.1%. The Chevrolet Optra climbs to 4th in 2005 (4.3%) and 2nd in 2006 at 4.5% of the market, whereas the Ford Fiesta, 5th in 2005, is back on the podium in 2006 in 3rd with 3.8% share. The Fiat Palio is also very successful over the period, peaking at #5 in 2006 with 9,237 sales. Notice the Chevrolet Spark coming in directly at #6 in 2006 with 8,470 sales (2.5%).

Full 2005 Top 50 and 2006 Top 40 Ranking Tables below.

Venezuela 2002-2004: Chevrolet Corsa reigns, Daihatsu Terios up

Chevrolet Corsa

Venezuelan car sales are very uneven during the period, going from 128,623 in 2002, to 63,726 in 2003 (-50%) and back up to 134,357 in 2004 (+111%)… In this context, the models ranking is relatively stable and the best selling car in the country each year is the Chevrolet Corsa, peaking at 13.1% share in 2003.

The Ford Fiesta is #2 in 2002 and 2003 (when it grabs 10.8% of the market) then drops to #3, passed by the Daihatsu Terios which shows constant growth over the period, from 4th in 2002 (5.4%) to 3rd in 2003 (7.7%) and 2nd in 2004 (8.1%). Notice the Chevrolet Aveo coming directly at #6 in 2004.

Full 2002, 2003 and 2004 Top 40 Ranking Tables: click on ‘Read more’ below.

Daihatsu Terios